What does HyperChat actually cost after the free build?

£49 per month per chatbot, all-in: 5,000 AI answers, embed, lead capture, analytics, API and webhooks. Building and previewing your bot is free with no card. The calculator's 'months of HyperChat' figure divides your estimated recovered revenue by that £49.

HOME / MISSED-LEAD CALCULATOR

Free tool · no email required

The missed-lead
calculator.

Q: How does the missed-lead calculator work?

It multiplies your monthly website visitors by your enquiry rate to estimate monthly enquiries, takes the share that arrives outside business hours, then the share of those you currently miss. It assumes a chatbot conservatively recovers 25% of those missed enquiries and multiplies by your average job value to estimate recovered revenue per month. Everything runs in your browser — nothing is sent to a server.

Q: Why is a 25% capture rate conservative?

Because the bot answers every missed enquiry instantly, 25% only assumes one in four of those conversations turns into revenue. Lead-response research (Harvard Business Review, 'The Short Life of Online Sales Leads') shows responding within the hour dramatically lifts qualification rates versus next-day replies; a chatbot responds in under a second. We deliberately keep the number low so the estimate under-promises.

Q: What counts as a lead or an enquiry?

Any visitor who wants to give you money: a quote request, a booking or viewing enquiry, a reservation, a new-patient registration or a case enquiry. If your website has a contact form, a phone number or a booking email, the people who would have used them are your enquiries.

Q: Where do I find my real numbers?

Monthly visitors come from your analytics (Google Analytics, Plausible or similar). Enquiry rate is enquiries divided by visitors — most small-business sites convert 1–5%. Out-of-hours share can be checked in your analytics hourly report or your inbox timestamps. Miss rate is the honest one: how many of those messages never got a same-evening reply?

Q: Does the calculator send my figures anywhere?

No. The maths runs entirely in your browser with JavaScript. No input is transmitted, stored or tracked — you can disconnect from the internet and it still works.

Q: Are these results guaranteed?

No — they are estimates, not promises. Real recovery depends on your traffic, your trade, your prices and how quickly you follow up the leads the bot captures. Use it as a sanity check: if even a fraction of the estimate covers £49 a month, the trial is worth your time.

Ten seconds, five numbers, one uncomfortable truth: what your website loses every month to enquiries nobody answered. Run your own figures — the maths happens in your browser, not on our servers.

Run my numbers How the maths works

THE SHORT ANSWER

This free calculator estimates the revenue your website loses to unanswered out-of-hours enquiries. Enter your monthly visitors, enquiry rate and average job value; it applies a deliberately conservative 25% capture rate and shows the recoverable pounds per month — and how many months of a £49 chatbot that would pay for.

01 // Your numbers

What is an unanswered
enquiry worth?

Pick your trade for sensible defaults, then adjust every field to your real figures.

INPUTS · ADJUST TO YOUR BUSINESS

Monthly website visitors

From Google Analytics, Plausible or your hosting stats.

Enquiry rate (%)

Visitors who call, email or use your contact form. Most sites: 1–5%.

Average job / sale value (£)

What one won enquiry is typically worth to you.

Enquiries outside business hours (%)

Evenings, weekends, lunch hours — check your inbox timestamps.

Of those, the % you currently miss

Be honest: no same-evening reply usually means a lost lead.

YOUR ESTIMATES · LIVE

Missed enquiries per month

6.7

Recoverable per month (at a conservative 25% capture)

£420

8.6×

months of HyperChat that pays for (£49/mo)

£5,040

recovered over 12 months

These are estimates, not promises. Real recovery depends on your traffic, trade and follow-up. Nothing you type leaves this page.

Build your bot free — paste your URL

THE FORMULA (JAVASCRIPT IS OFF, SO DO IT BY HAND)

Missed enquiries = visitors × enquiry rate × out-of-hours % × missed %. Recoverable per month = missed enquiries × 25% × job value. Example: 800 visitors × 3% = 24 enquiries; 40% out of hours = 9.6; 70% missed ≈ 6.7 leads; 6.7 × 25% × £250 ≈ £420 a month, or about 8.6 months of HyperChat at £49.

02 // Show your working

How does the calculator
do the maths?

STEP 1

Visitors → enquiries

Monthly visitors × your enquiry rate. 800 visitors at 3% is 24 people asking to give you money.

STEP 2

After-hours share

Enquiries × out-of-hours %. Evenings and weekends are when your website works alone.

STEP 3

The miss rate

After-hours enquiries × the % that never get a timely reply. That is your monthly leak, in leads.

STEP 4

Conservative recovery

Missed leads × 25% capture × job value. If only one in four converts, what is it worth?

THE WORKED DEFAULT EXAMPLE

800 visitors × 3% = 24 enquiries
24 × 40% out-of-hours = 9.6
9.6 × 70% missed = 6.72 leads
6.72 × 25% capture × £250 = £420 / month
£420 ÷ £49 = 8.6 months of HyperChat · £420 × 12 = £5,040 a year

Why instant answers matter: firms replying within the hour are dramatically more likely to qualify the lead than those replying a day later (Harvard Business Review, “The Short Life of Online Sales Leads”). A chatbot replies in under a second — see what chatbots cost and our flat £49 pricing.

03 // Questions

The maths, cross-examined.

How does the missed-lead calculator work?

Visitors × enquiry rate = monthly enquiries. Enquiries × out-of-hours % × missed % = the leads you lose each month. Missed leads × 25% capture × job value = estimated recovered revenue per month. It all runs in your browser — nothing is sent to a server.

Why is a 25% capture rate conservative?

The bot answers every missed enquiry instantly, so 25% assumes only one in four of those conversations becomes revenue. Lead-response research (Harvard Business Review, “The Short Life of Online Sales Leads”) shows hour-one replies dramatically outperform next-day ones — and a chatbot replies in under a second. We keep the number low so the estimate under-promises.

What counts as a lead or an enquiry?

Any visitor who wants to give you money: a quote request, booking, viewing, reservation, new-patient registration or case enquiry. If your website has a contact form, phone number or booking email, the people who would have used them are your enquiries.

Where do I find my real numbers?

Visitors: your analytics. Enquiry rate: enquiries ÷ visitors — most small-business sites convert 1–5%. Out-of-hours share: your analytics hourly report or inbox timestamps. Miss rate: the honest count of messages that never got a same-evening reply.

Does the calculator send my figures anywhere?

No. The maths runs entirely in your browser. No input is transmitted, stored or tracked — disconnect from the internet and it still works.

Are these results guaranteed?

No — estimates, not promises. Real recovery depends on your traffic, trade, prices and how quickly you act on the leads the bot captures. Treat it as a sanity check: if a fraction of the estimate covers £49 a month, the free build is worth ten minutes.

What does HyperChat cost after the free build?

£49 per month per chatbot, all-in: 5,000 AI answers, embed, lead capture, analytics, API and webhooks. Building and previewing is free with no card. The “months of HyperChat” figure divides your estimated recovery by that £49.

FREE TO BUILD · £49 TO GO LIVE

Stop the leak tonight.

Paste your website URL and meet the bot that answers at 10pm — built in about 60 seconds, no card.

Build my chatbot · free

The missed-leadcalculator.

What is an unansweredenquiry worth?

How does the calculatordo the maths?